Optometry Marketing Campaigns Topics
Marketing campaigns are a great way to engage your patients all year long and keep them coming back to your office with marketing emails sent via your Practice Growth platform. We’ve compiled a list of topics for your specialty — topics that can be sent all year round and topics that are seasonal — to get you started.
General Topics
- Eye exams
- Contact lenses
- LASIK
- Designer frames
- Glaucoma
- Eye drops
- Cataracts
- Eye issues related to diabetes and arthritis
- Astigmatism
- Dry eyes
- Public health
- UV rays
- Diabetes – effects on the eyes
- How the eye works
- Loss of vision in children
Seasonal Topics
- January Start the New Year with Fresh Eyes; Glaucoma Awareness Month; World Braille Day (Jan 4)
- February Yearly Eye Exam
- March Save Your Vision Month; World Optometry Day (Mar 23)
- April Women’s Eye Health and Safety Month; Spring Cleaning
- May Healthy Vision Month
- June Cataract Awareness Month
- July Designer Glasses Sale
- August Children’s Eye Health and Safety Month
- September Sports Eye Safety Month
- October Eye Injury Prevention Month; Home Eye Safety Month; World Sight Day (Oct 12)
- November American Diabetes Month
- December Safe Toys & Gifts Awareness
Need more information about how to use Marketing Campaigns in your Practice Growth platform? Contact our customer support team.